Introducing the Decision Co-pilot for consumer businesses.

What if you could talk to
hundreds of your customers every day?

Every product, feature, price, pack and campaign is a prediction about people. The cheapest way to predict people is to ask them. With QuickLitmus, ask hundreds of real consumers the question you need answered today, and get one clear decision recommendation in a day.

How it works

One question in.
One decision out.

What you ask

“Should we launch at ₹99 or ₹119?”

Typed in plain language. No brief, agency, or a six-week runway.

Product · Pricing · Brand

What we do
  1. FrameYour question becomes the input for an adaptive discussion guide
  2. InterviewHundreds of verified customers interviewed by AI, one-to-one, in their language
  3. AnalysePatterns, segments and contradictions, weighed

Real people · Real conversations · While you sleep

What you get

A recommendation, and the evidence.

  1. The callWhat to do
  2. ConfidenceHow sure to be
  3. What changes the oddsThe tipping point

Customer understanding used to be a quarterly ceremony. Now it can be an overnight habit.

Examples

Blunt questions.
Sharp answers.

Pricing

“Should we charge a 5% platform fee?”

Charge 3%. Your most frequent users walk away at 5%.

Confidence High

Product

“Which onboarding version loses fewer people?”

The longer one. People finish what they understand.

Confidence High

Brand

“Which tagline works beyond the metros?”

The plain one. Clarity travels further than cleverness.

Confidence Moderate

Every answer ships with the full evidence report: the quotes, the numbers, and the verified people they came from. Slice it by city, income or language, and trace any claim back to the person who said it.

An informed decision that costs a day may end up paying for the year.

What we’re building

The decision layer
for consumer India.

Every question answered adds real, verified conversations to a growing picture of how Indian consumers decide: across cities, languages and income bands. Today, that means an answer within a day. In time, asking a billion consumers will feel as natural as booking a cab. And real people never leave the loop, so our engine keeps getting refreshed and the outcomes are accurate.

We’ve spent over 17 years inside India’s consumer ecosystem, watching good teams lose to unasked questions. So we built the thing we kept wishing existed.

Bring us your question

Bring us the question
you’re stuck on.

Send an actual decision you’re weighing: a price, a pack, a market, a drop-off. We’ll tell you how we’d answer it, and what you’d know by tomorrow.

Or write to us

contact@quicklitmus.com

Phone +91 8095041216